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Can you picture yourself on a beach tasting a delicious ice-cream on a hot sunny day just before diving on paradise-like seawater? Or having a relaxing massage in a thermal water spa? What about learning how to cook a delicious traditional stew of a lost tribe that teaches you some new useful techniques? Or guiding

“In our stressed world, wellness tourism is, says Lonely Planet, the industry’s fastest growing sector with a 10% rise [in 2018] making it a plus $500bn market” (The Yucatan Times, 2018).  According to the Global Wellness Institute, the global wellness economy was a $4.5 trillion market in 2018, while in 2017 travellers made 830 million